a new home for female creatives
SOFT is a curated space that combines a gallery, concept store, and event venue – all dedicated to showcasing female-made art, design, fashion, literature, and more. Every object, every idea, every experience presented at SOFT is created by women.
We believe in the power of female creativity and are here to give it the visibility, space, and respect it deserves. In a world where women’s creative work is still undervalued and underrepresented, SOFT offers an intentional and inspiring platform to change that.
At SOFT, we value quality, originality, purpose.
This is more than a physical space – it’s a creative community for women, open to everyone who values artistic expression, thoughtful design, and meaningful cultural exchange.
We invite artists, designers, makers, and thinkers to be part of this growing movement.
Are you a woman creating powerful work?
We’re always open to new collaborations.
Submit your work, pitch an idea, or just say hello.
Let’s create something meaningful – together.
What the SOFT space is for:
We are a flexible, curated space in Hamburg, Germany designed for a wide range of creative and cultural formats.
We host and welcome:
- Art exhibitions
- Workshops & creative classes
- Talks, panels & readings
- Pop-up events & brand launches
- Label or collection presentations
You can also rent the space for your own project or event — whether you're an independent label, artist, designer, or collective looking for a temporary showroom, a curated pop-up, or a space to connect with your audience.
We’re happy to support you with event planning and coordination, and we can connect you with trusted female-led service providers – from catering and photography to sound, lighting, or moderation.
Let’s create something beautiful — together at SOFT.